DataHub Pricing and DataHub Cloud Cost: $75,000 a Year for 20 Monthly Active Users
datahub.com has no pricing page. Its AWS Marketplace listing does have a price: DataHub Cloud's Discover & Govern package is $75,000 for 12 months, covering up to 20 monthly active users. Below is what that buys, what stays free in DataHub Core, what self-hosting really costs, and how the number compares with Collate, Alation and Collibra.
Read-only connection. DataTrail never moves or mutates your data.
DataHub Core is free and open source under Apache 2.0. DataHub Cloud, the managed product, lists on AWS Marketplace at $75,000.00 for a 12-month contract of its Discover & Govern package, which covers up to 20 monthly active users, or $3,750 per active user per year. datahub.com/pricing returns a 404, and DataHub's own site quotes Cloud by sales call based on data volume, users and capabilities. The Marketplace contract is non-cancellable and non-refundable. Every data monitoring feature, freshness, volume, schema and anomaly detection, is Cloud only.
DataHub Cloud pricing on AWS Marketplace: one package, one price
The listing is sold by Datahub itself, not by a reseller, and it is transactable: an AWS customer can accept the contract and be billed on the AWS invoice. That is why it carries a real dollar figure when the vendor's website does not. It has exactly one rate card.
| Field | What the listing says |
|---|---|
| Dimension | Discover & Govern |
| What it covers | Up to 20 Monthly Active Users |
| Contract | 12 months, one unit |
| List price | $75,000.00 |
| Other durations offered | None, 12 months only |
| Seller | Datahub (the company formerly called Acryl Data) |
| Refund policy | Non-cancellable and non-refundable except as required by law |
$75,000 divided by 20 is $3,750 a year, or $312.50 a month, for each monthly active user at the cap. Fewer users does not lower it: the package is sold as one unit. At 10 active users the effective rate doubles to $7,500.
The package does not mention tables, assets, connectors or ingestion volume. A 50-table startup and a 50,000-table enterprise pay the same list price if 20 people use it. That is the opposite of the per-table meters used by most observability vendors.
Is 20 monthly active users enough? Three questions to ask before you sign
A data catalog succeeds when people outside the data team open it. That is exactly what a monthly-active-user cap charges for, so the definition matters more than the dollar figure.
The listing does not define an active user. If an analyst who opens one lineage page counts the same as a steward who edits the glossary, 20 goes fast. Get the definition in the order form.
DataHub Cloud ships a hosted MCP server and an Ask DataHub agent. If people query the catalog through an assistant or a Slack integration, ask whether those people become active users.
Only a 12-month term is listed, and no over-cap price. A successful rollout that reaches 40 users is renegotiated from a position where you are already dependent. Ask for the step-up price now.
The rest of the company is who a catalog is meant to serve. A 12-person data team that wants 30 analysts to look up definitions is already past the cap on day one, and the listing gives no price for the next tier. DataHub's own Cloud vs Core page is explicit that Cloud is "scoped to your use case(s) and data environment", so the $75,000 package is best read as the entry point of a sales-quoted range, not as a flat rate that scales.
If your realistic user count is small, the package is also expensive per head. Five data engineers using DataHub Cloud for lineage and monitoring still pay the full $75,000 list, which is $15,000 each per year. At that size, the honest comparison is a tool built for the data team rather than for the company.
DataHub Core vs DataHub Cloud: what is free and what you pay for
DataHub is open core, and it is transparent about where the line falls. The catalog and the lineage graph are free. Everything that tells you something went wrong is not.
| Capability | DataHub Core (free) | DataHub Cloud |
|---|---|---|
| Catalog, search and metadata ingestion | Included | Included |
| Column-level lineage | Included | Included |
| Freshness, volume, schema and column monitoring | Not included | Included |
| AI anomaly detection and data health dashboard | Not included | Included |
| Hosted MCP server and Ask DataHub agent | Not included | Included |
| SSO and fine-grained access control | Basic access controls only | RBAC and ABAC |
| Uptime SLA | Your team owns uptime | 99.5% |
| Who runs Kafka, the database and the search index | You | DataHub |
| Price | Free, Apache 2.0 | $75,000 a year for 20 MAU at list |
This is DataHub's strongest card and worth saying plainly. Column-level lineage across more than sixty sources, parsed by a sqlglot-based SQL parser, ships in the Apache 2.0 edition. Several commercial catalogs charge extra for it.
Freshness, volume, schema and column monitoring, custom SQL checks, AI anomaly detection, the data health dashboard and pipeline circuit breakers are all listed as Cloud features. "We will use DataHub, it is free" means a catalog without alerts.
What self-hosted DataHub costs to run
DataHub Core has no license fee, and the project is healthy: about 12,700 GitHub stars, a stable v1.7.0.1 release on 3 September 2026 and a v1.8.0 release candidate four days later. The cost is operational. A production deployment is eight moving parts that your team installs, secures, upgrades and pages on:
- Kafka, which carries every metadata change event.
- A relational database, MySQL, Postgres or MariaDB, as the primary store.
- A search index, Elasticsearch or OpenSearch.
- A graph index, Neo4j or Elasticsearch.
- Four DataHub services: GMS, the MAE consumer, the MCE consumer and the frontend.
DataHub's Kubernetes guidance says "more than 7GB of RAM is required to run DataHub and its dependencies". The cloud bill for that is modest. The engineer is not. Kafka and a search cluster are each their own operational discipline, and upgrades touch schema migrations and reindexing. If a platform engineer spends a fifth of their time keeping DataHub healthy, that time costs more than most teams expect, and it is the number to put next to the $75,000 when you choose between Core and Cloud.
That is also why "free" and "$75,000" are not the only two options. If the job is lineage and change impact for the data team, a managed lineage tool on a flat plan removes both the cluster and the enterprise contract.
DataHub Cloud pricing vs Collate, Alation, Collibra and Atlan
Every catalog vendor in this table refuses to print a price on its own website, and four of the five print one on AWS Marketplace. These are 12-month list prices read from each vendor's own listing.
| Product | 12-month list | What the package covers | Per user | Source, read |
|---|---|---|---|---|
| DataHub Cloud | $75,000 | 20 monthly active users | $3,750 per MAU | AWS Marketplace, 21 Sep 2026 |
| Collate (managed OpenMetadata) | $75,000 | 25 users and 5,000 data assets | $3,000 per user | AWS Marketplace, 21 Sep 2026 |
| Alation | $60,000 | 1 unit, never defined | Not computable | AWS Marketplace, 26 Aug 2026 |
| Collibra | $170,000 | 1 platform unit | Not computable | AWS Marketplace, 26 Aug 2026 |
| Atlan | No price | Private offer only | Not computable | AWS Marketplace, 26 Aug 2026 |
| DataTrail | $1,188 to $9,588 | Flat plan, no user or asset meter | Flat | datatrail.ai/pricing |
DataHub Cloud and Collate, the managed OpenMetadata, both list at exactly $75,000. Collate's package names 25 users and a 5,000-asset cap; DataHub's names 20 active users and no data limit. Which is cheaper depends on whether your constraint is people or tables.
Alation's listing is $60,000 for one unit of "Alation Data Catalog", and the listing never says what a unit contains. Its separate US federal price list is itemized; see Alation pricing.
$170,000 a year, with 24 and 36-month terms at exactly two and three times that. Atlan shows no price at all. Details on Collibra pricing and Atlan pricing.
When a lineage tool beats a $75,000 catalog
DataHub Cloud is a good buy for a specific company: one that wants a catalog the whole business uses, has a governance program with stewards and a glossary, and has budget for an enterprise contract. For that buyer, $75,000 for a fully managed DataHub with monitoring and a 99.5% SLA is a reasonable price, and cheaper than Collibra.
A lot of the people pricing DataHub are not that buyer. They are a data team that needs to know what a column feeds before they change it, and why a dashboard went stale this morning. Those are lineage and monitoring problems, and they do not need 20 seats of a company-wide catalog or a Kafka cluster.
DataTrail connects to Snowflake, Databricks, BigQuery, Redshift or Postgres with a read-only role and parses query history and dbt artifacts into column-level lineage. Open any column and impact analysis shows every model, exposure and dashboard downstream, before the change merges. Freshness monitoring and schema change alerts run on the same graph, which is the part DataHub puts behind Cloud. Plans are $99, $299 or $799 a month on the pricing page, $1,188 to $9,588 a year, with no user count to forecast.
It is a narrower product. There is no business glossary and no stewardship workflow, and if those are the mandate, DataHub or a governance catalog is the right tool. The honest side-by-side is on DataHub alternatives, and the whole field is in data catalog tools.
DataHub pricing questions buyers ask
How much does DataHub cost?
DataHub Core, the open-source edition, is free under Apache 2.0. DataHub Cloud, the managed product, lists on AWS Marketplace at $75,000 for 12 months for its Discover & Govern package covering up to 20 monthly active users. That works out to $3,750 per active user per year, or $312.50 a month. datahub.com itself prints no price and quotes Cloud by sales call.
How much does DataHub Cloud cost?
The only published DataHub Cloud price is on AWS Marketplace: $75,000.00 for a 12-month contract of the Discover & Govern package, up to 20 monthly active users. No other duration or tier is listed there. DataHub's own site says Cloud pricing depends on data volume, users and capabilities, so larger or observability-heavy deployments are quoted separately.
Is DataHub free?
DataHub Core is free to download and self-host under Apache 2.0, and that includes the catalog, search and column-level lineage. It is not free to run. Production needs Kafka, a relational database, Elasticsearch or OpenSearch and a graph index, plus four DataHub services, and every data monitoring feature (freshness, volume, schema, anomaly detection) is in the paid DataHub Cloud.
Does DataHub publish its pricing?
Not on its own website. datahub.com/pricing returns a 404, and the Cloud vs Core page says Cloud is scoped to your use case with "Contact sales for pricing". The public number is on DataHub's AWS Marketplace listing, where a transactable contract has to carry a price: $75,000 a year for up to 20 monthly active users.
What is a monthly active user in DataHub Cloud pricing?
The AWS listing says "Up to 20 Monthly Active Users" and does not define the term. In most catalogs an active user is anyone who signs in during the month, viewer or editor, which matters because catalogs are meant to be opened by analysts across the company. Ask DataHub in writing whether read-only viewers count before you size the contract.
Is DataHub Cloud the same as Acryl Data?
Yes. Acryl Data renamed itself DataHub in May 2025, so the company and the open-source project now share a name, and acryldata.io redirects to datahub.com. The Python package is still called acryl-datahub on PyPI. Older articles quoting "Acryl pricing" are describing today's DataHub Cloud.
Can I cancel a DataHub Cloud contract bought on AWS Marketplace?
The listing states that all fees are non-cancellable and non-refundable except as required by law. The $75,000 is a 12-month commitment paid through your AWS bill. Run a proof of concept on DataHub Core or through a sales-led trial first, because the Marketplace contract cannot be walked back once accepted.
Is DataHub Cloud cheaper than Collate or Alation?
At list the three are close. DataHub Cloud and Collate's Premium package are both $75,000 a year on AWS Marketplace, but Collate covers 25 users and 5,000 data assets against DataHub's 20 monthly active users, so Collate is $3,000 per user and DataHub $3,750. Alation lists $60,000 for one unit it never defines. Collibra lists $170,000.
Can I pay for DataHub Cloud with my AWS commit?
Buying through AWS Marketplace puts the charge on your AWS invoice, and many AWS Enterprise Discount Program agreements let Marketplace purchases count toward the committed spend. Whether yours does depends on your contract with AWS, so check with your AWS account team. For a team with unspent commit, that can matter more than the list price.
What is a cheaper alternative to DataHub Cloud for lineage?
If what you need is column-level lineage and warning before a change breaks something downstream, a lineage-first tool on a flat plan costs a fraction of a catalog contract. DataTrail connects read-only to Snowflake, Databricks, BigQuery, Redshift or Postgres and includes column-level lineage, impact analysis, freshness monitoring and schema-change alerts from $99 to $799 a month, with no user meter.
Where these numbers came from
AWS Marketplace pages render in the browser, so a plain fetch returns nothing useful. We rendered DataHub's listing with headless Chrome on 21 September 2026 and read the contract rate card from the page data:
MP=https://aws.amazon.com/marketplace/pp
google-chrome --headless=new --dump-dom \
--virtual-time-budget=30000 \
"$MP/prodview-sum2rwvczvwvi"
# Discover & Govern
# Up to 20 Monthly Active Users
# P12M 75000.00The same method read Collate's listing (prodview-ynw6gz7pzjxm4, "Full platform access for 25 users + 5,000 data assets", $75,000.00). The 404 on datahub.com/pricing, the "Contact sales for pricing" wording and the Core vs Cloud split come from datahub.com and DataHub's documentation. Release and star counts come from the GitHub API. The Alation, Collibra and Atlan figures are this site's own readings from 26 August 2026.
What we did not do: we did not repeat third-party DataHub Cloud figures from aggregator sites, because DataHub has not published them. We did not quote the AI-generated summary AWS shows on the listing. And every figure is list, before any negotiated discount or private offer.
Related pages
What DataHub does well, where Core stops, and the realistic shortlist.
Both managed clouds list at $75,000. What each package covers, and the license detail most comparisons miss.
DataHub, OpenMetadata, Amundsen and Atlas, checked for real maintenance activity.
What Atlan publishes, what it does not, and how its tiers are sold.
$170,000 a year at list, and why a longer term buys no discount.
The whole field compared on lineage depth, deployment and price.
See your column-level lineage before you sign a catalog contract
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